Aetna Panorama

 
 

Aetna Panorama Digital Sales Tool:
Product Development & Design

This immersive digital experience enables sales team members to evolve how they tell Aetna’s member stories by building customized journeys that demonstrate the integrated value and better connect the audience to the member experience. Customized journey’s walk the audience through multiple aspects of a member’s life, while highlighting products and programs for various conditions that help lead them on a path to better health.

 
 

Inspiration

 

photography

 

color

 

Typography

 
 
 

pattern

iconography

 
 
 

Digital experience

 

email outreach

 

sales & admin training guide