Aetna Panorama Digital Sales Tool:
Product Development & Design
This immersive digital experience enables sales team members to evolve how they tell Aetna’s member stories by building customized journeys that demonstrate the integrated value and better connect the audience to the member experience. Customized journey’s walk the audience through multiple aspects of a member’s life, while highlighting products and programs for various conditions that help lead them on a path to better health.
Inspiration
photography
color
Typography
pattern
iconography
Digital experience
email outreach
sales & admin training guide